MY DOUBLE DOWN SALOON IN NEW YORK CITY, AN OFFSHOOT OF THE BAR IN LAS VEGAS THAT HAS BECOME KNOWN AS THE WORLD’S MOST POPULAR PUNK ROCK DIVE, RECENTLY CELEBRATED 20 YEARS AS THE PREMIER BOOZEATORIUM IN THE EAST VILLAGE.
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2006 WAS A TIME WHEN MANY NEW YORK BARS, RESTAURANTS AND CLUBS WERE LURED TO LAS VEGAS CASINOS WITH FREE RENT, TAX BREAKS AND OTHER INCENTIVES. I’M PROUD TO SAY THAT I WENT THE OTHER WAY. BUT IT WAS NOT EASY.
RIDICULOUS LICENSING HURDLES INCLUDED GETTING 500 VERIFIABLE SIGNATURES ON A PETITION FROM NEIGHBORHOOD RESIDENTS, NOT TO MENTION THAT THERE WERE ALREADY 6 OTHER BARS ON THE BLOCK. BUT WE PERSEVERED.
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ANTHONY BOURDAIN CALLED THE DOUBLE DOWN SALOON IN VEGAS ONE OF THE TOP 5 BARS IN THE WORLD, AND THE NYC OUTPOST HAS FOLLOWED SUIT BY EVOLVING INTO A PUNK ROCK DIVE WORTHY OF ITS PEDIGREE.
